Dedicated Lead Generation. Full-Pipeline Results.
With our proven Enterprise Growth Systems (EGS) Lead Gen framework, we help you build predictable, scalable pipelines that keep your onshore sales team fully booked. This highly effective model combines fractional CGOs (Chief Growth Officers) with a co-managed offshore team of the Top 1% of lead generation talent from the Philippines. All built in-house so you own your growth.
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Lead Generation Specialists
Most companies don’t have the bandwidth to build an effective lead gen system that consistently fills their sales pipelines. With Enterprise Growth Systems (EGS), they don’t have to.
Our experienced lead generation specialists integrate seamlessly with your team, managing the entire top-of-funnel process so your salespeople can focus on what they do best—closing deals. Discover how our proven systems and personalized strategies drive real growth and predictable revenue.
What is a Lead Generation Specialist?
A Lead Generation Specialist is a dedicated professional who identifies and nurtures high-potential prospects, ensuring your sales team has a steady stream of qualified leads. They leverage cutting-edge tools, proven processes, and personalized outreach to keep your pipeline full.
With a combination of booking leads leading up to an industry conference, to account-based marketing targeting your ideal clients, our approach is designed to set appointments with prequalified leads for your sales team.
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A Lead Generation System That Works
Our EGS™ Lead Gen System provides a clear, strategic path to help you:
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Consistently fill your sales pipeline
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Reduce your sales teams’ time spent on cold outreach
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10X the touchpoints and activity needed to build strong relationships
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Reduce conversion times and increase conversion rates
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Improve brand awareness for your company with your target markets.
Why Choose EGS?
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Proven processes that convert leads into appointments
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Deep expertise in B2B lead nurturing that’s personalised and intentional (no spamming!)
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Personalized scripts and SOPs for every stage of the buyer journey
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Results-driven scorecards to optimise and measure each stage of the sales funnel.
Personal Branding for B2B Success
To drive B2B lead gen at scale, we turn your salespeople into 'closers only' by building an in-house lead gen team to handle the 'hunting and gathering.' This approach 10Xs the number of meetings for your sales team by removing the time-consuming prospecting process, allowing them to focus on closing high-value deals.
This strategy is powered by our proprietary E.E.A.T. (Experience, Expertise, Authority, Trusted) framework, ensuring your brand and message consistently reach the right audience. By positioning your sales leaders as industry experts, we help them become trusted voices, reducing sales cycles and improving conversion rates.
Omni-Channel Content Strategy
PPC can be a costly and often ineffective strategy in B2B. Instead, we emphasize an omni-channel content approach, combining high-impact LinkedIn content, SEO-rich YouTube videos, blog posts, Reddit discussions, PR, and social media to keep your brand top-of-mind and positioned as the industry leader. This not only drives organic inbound leads but also fuels ongoing lead nurturing campaigns to ensure long-term growth.
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Co-Managed Growth Teams
Our co-managed service includes an onshore EGS Facilitator who sets the strategy, supported by a dedicated offshore marketing and lead gen team, headed by a fractional CMO.
This structure ensures your growth is owned and controlled in-house, avoiding the high costs and inefficiencies of traditional agencies.
Watch our EGS Lead Gen Session which deep dives into our Proven Process
Scalable Lead Generation Solutions for Proven Growth
Our expertly trained and experienced lead gen specialists join your company full time to develop and implement lead generation strategies that fuel your growth goals. Our proven EGS Lead Gen System™ helps companies consistently meet their pipeline and revenue goals.
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Lead Gen & Content Strategy
Based on our EGS Foundations, we first start with creating a strategy plan for your lead generation and content. This includes:
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Mapping out the 8-step Customer Value Journey (CVJ)
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Defining your customer avatars for targeting
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Creating your brand positioning and message with our EGS 9-pillar Business Compass
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Developing an SEO and GSO (LLM Generative Search Optimisation) plan to drive your content strategy
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Defining your offering with our EGS Pre, Core and Post Sales Process
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Benchmarking existing performance and defining your Success metrics to ensure we deliver on expectations
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Developing a 90-day execution plan for your new Concertina Team to execute on the strategy
The Power of Personal Branding for LinkedIn Lead Gen
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48% of buyers prefer to engage with leaders who actively share their expertise online
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Personal branding builds trust, reducing the sales cycle and improving close rates
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Thought leadership content helps you stand out in a crowded market.
In B2B lead generation, personal branding is essential. Unlike company pages, personal profiles on LinkedIn have far greater reach and influence, as buyers prefer engaging with real people, not faceless brands. However, success on LinkedIn requires a strategic, human-first approach.
Spamming connections or using bots can get your profile shut down, risking your reputation and long-term lead generation potential. Instead, our EGS Lead Gen process focuses on nurturing relationships:
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Like and comment on your target's posts for at least three weeks before sending a connection request to significantly boost your acceptance rates.
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Post 2-3 times weekly on your personal profile to keep your name top of mind and improve your visibility in the LinkedIn algorithm.
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When you do reach out, use personalized message sequences that guide prospects toward a call or meeting.
This is an art, and when done correctly and at scale, a winning formula.
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Real Results, Real Growth: See What We’ve Achieved
Real Estate: Booking 100+ appointments at Industry Conferences
